Fiona McEachran
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  • Content Marketing,  Marketing Strategy

    Develop a Better Business Blogging Strategy

    Fiona McEachran / December 15, 2010

    Business blogging is a marketing tactic that has so many benefits, that every business should have no excuses for not starting one. Ok, maybe your brochure or static website needs a facelift so the…

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  • Marketing Strategy

    How Much Does Marketing Cost?

    Fiona McEachran / October 23, 2010

    This is a very important question for business owners wanting to attract clients to their products and services, or put together a marketing budget. This question can probably be aligned with a similar…

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  • Marketing Strategy

    Easy Market Research with 12 Great Poll Sites

    Fiona McEachran / October 17, 2010

    When starting a new business or updating your Marketing Plan, you may not have all the information at hand that you need. When you are defining and categorising your ideal target market, you…

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  • Marketing Strategy

    What is Marketing?

    Fiona McEachran / October 5, 2010

    I thought this might be a question that is a little too obvious to ask, but since I am in the marketing business, I thought it best to define the definition that I…

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  • Social Media Marketing

    Social Media has no Finish Line

    Fiona McEachran / October 1, 2010

    Social media planning and strategy is a fairly new section for most small businesses in their marketing plan.  It was only a few years ago that businesses were adding an "online" section to…

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About

Fiona McEachran

I am a Marketing Manager, with over 10 years’ experience in consulting, media and SaaS/ tech industries.

Connect with me on LinkedIn

Expertise

Content Strategy | Event and Webinar Management | Marketing Automation | Communications | Email Marketing | Reporting | Campaigns | More

Topics

  • Content Marketing
  • Digital Events
  • Marketing Life
  • Marketing Strategy
  • Product Management
  • Social Media Marketing

I know Content

I know Inbound

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