About
I’m a Senior B2B Marketing Professional with over 10 years experience across Australia and New Zealand. I have helped organisations in tech, SaaS, education, HR consulting and media connect meaningfully with their audiences.
I focus on marketing strategy, events and webinar management, and marketing automation. I enjoy turning insights into campaigns that drive real results, helping teams build their brand, generate leads and support sales.
My approach is both strategic and hands-on. I can manage campaigns from planning through to execution and measurement, collaborating with the right teams, ensuring everything aligns with business goals and customer needs.
I value open communication and enjoy working closely with internal teams, customers and partners to make sure each project achieves its goals.
Marketing Strategy and Campaign Management
I develop and deliver targeted marketing strategies that support growth. I have experience running digital campaigns across paid and organic channels, and I track and report on performance to ensure continuous improvement.
Event and Webinar Management
I plan and deliver webinars and events that are professional, engaging and aligned to business objectives. I manage everything from content and promotion to platform setup and post-event follow-up.
Marketing Automation
I have strong experience with Pardot (Salesforce), HubSpot and Marketo. I build and maintain automated programs that support lead nurturing, customer engagement and retention. My work is data-driven, focused on delivering measurable results.
Content and Copywriting
I write clear, relevant marketing content for a range of formats including blogs, email campaigns and social media. I use AI tools to speed up content creation while maintaining a strong brand voice and message.
Work with me
I’ve worked with cross-country, cross-timezone teams and understand what’s needed to keep projects moving in remote environments. I value clarity, responsiveness and shared accountability.
I’m open to connecting with organisations that need flexible, experienced B2B marketing leadership across strategy, events and automation. Whether you need help with a specific project or want someone ongoing, I’m happy to chat.