Email Marketing is such an important part of Online Marketing, especially for medium sized businesses who realise its importance and invest their time and money trying to do it right. Normally when businesses think of Email Marketing, they are thinking of list building, email newsletters designed and delivered, and tracking openings and clicks, but not a lot of time is spent thinking about the most basic element of email marketing – the email signature used by you and your staff. Whether you’re sending a few emails a day or a few hundred, you need to take advantage of this opportunity and invest in a great email signature. What is an…