Fiona McEachran

Marketing Manager | Events | Content Strategy

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  • Marketing Strategy

    How to Choose Pages for your Business Website

    May 3, 2011 /

    Setting up your first business website can be a little daunting.  Especially when your web designer asks – So what pages would you like in your website? Your business website is your 24 hour international shopfront, and interactive brochure promoting your business.  It’s important to have the right amount of content – not too much so your message gets lost, and not too little so your potential customers don’t understand you. Some pages suitable for one particular business, may not be suitable for another.  So it’s important you take the time, and consider carefully the pages you want on your business site. So here is a quick guide to some…

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  • Marketing Strategy,  Social Media Marketing

    Is Quora the New Social Media Player?

    January 15, 2011 /

    Somebody recently asked me – are you on Quora?  And I thought – Oh my goodness (sigh), another social media network to invest time and energy into.  What on earth is Quora? Just when you thought you were getting a handle on your social media accounts, and you’ve developed your rhythm, another network starts gaining ground and you wonder if you should be paying attention. So, What Exactly is Quora? The site officially started in June 2009, and became available to the public for use in June 2010.  Likened to other Q&A sites like Yahoo Answers, the official definition from the website is: Quora is a continually improving collection of…

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    Fiona McEachran 19 Comments

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About

Fiona McEachran

I am an Events Manager and Marketing Strategist.

I manage events and campaigns, write and edit content, and build email marketing automation programs.

Location: Working remotely in Brisbane

Expertise

Digital and Virtual Events | Project Management | Communications | Strategy | Content | Editor | Writer | Social | Automation | Email | Reporting | Campaigns | More

Podcast

Blog Topics

Advertising Analytics Blogging Book Review Business Growth Buyer Journey Communications conferences Content Ideas Copywriting Customer Journey Customer Marketing Customer Research event management event marketing Facebook Ads Facebook Campaign Facebook Marketing hybrid events Job Hunting Lead Generation Marketing Data Marketing Event Marketing Goals Marketing Jobs Marketing KPIs Marketing Plan Marketing Research Marketing Software Marketing Strategy Marketing Tools Market Research online events Podcasts Psychology Reporting Search Engine Optimisation SEO Social Media Marketing World Target Audience Target Market Video Marketing Virtual Events Webinars webinar software

I know Content

    I know Inbound

    Listen to My Podcast

    Recent Posts

    • Livestorm – a webinar and digital events software review
    • WebinarGeek – webinar and digital event software review
    • BigMarker – a webinar and digital event software review
    • Demio – a webinar and digital event software review
    • Unpacking Digital Event Strategy in 2021

    Topics

    • Content Marketing
    • Digital Events
    • Marketing Life
    • Marketing Strategy
    • Social Media Marketing
    • LinkedIn
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